Behind the brand
IDO Events is rooted in Germany, but has been trusted with celebrations all across the world with culturally diverse clients.
We have extensive experience in planning weddings and designing an array of extraordinary events. IDO Events has a reputation of seamlessly turning visions into realities. Though we find inspiration in art, history, tradition, creativity, and curiosity as we plan, we are most inspired by seeing the celebrations of our clients come to life and the beauty of bringing people together in laughter.
From simple to sophisticated
We strive to transcend trends by creating events that reflect the unique personalities of our clients. The details matter to us as we believe that when planned well, a party provides all who attend with memories that can withstand time.
Sharon Werberlow
Sharon, the owner and creative director at IDO Events, has a variety of event planning experience and many stamps on her passport to prove it.
She dwells among the castles and scenic vineyards of beautiful Berlin, and draws inspiration from her aesthetically pleasing vantage point. Though she was born and raised in Germany, Sharon also lived in the United States which is where she earned a Bachelor’s degree and gained invaluable experience at the inception of her event planning career. Her exceptional organizational skills combined with her eye for fashion makes for a perfect combination in planning the most remarkable events that truly reflect the style and personality of her clients. What’s more, Sharon is a listening ear and truly enjoys getting to know her clients to better serve them, especially if the time spent together involves a glass of Italian vino and a delightful dessert.
Sharon’s successful career as a wedding planner is backed by years in the industry. She attributes her talents and knowledge as an event planner to experience and real-life scenarios, nothing one could learn from a textbook. Sharon wants to be a mentor for any aspiring professional in the wedding industry or established planners looking to grow their brand and business.
the ido team
Käthe
Wedding & Event planner
Käthe hails from the picturesque Taunus region near Frankfurt but has found her heart and home in vibrant Berlin. She thrives on the city's dynamic contrasts, its bold spirit, and the openness of its people to embrace new ideas. And, of course, she loves that her favorite oat milk flat white is always just around the corner! With both a bachelor’s and master’s degree, along with experience in strategic management consulting, Käthe brings a strong economic background, which fuels her talent for planning, organizing, and structuring events with precision. Yet, she discovered that her true passion lies in creating unforgettable moments and bringing joy to others. Käthe’s love for life and romance drives her to make every couple’s dream wedding a beautiful reality.
Winona
asst. Wedding & Event planner
Winona is a born and bred Berliner and started working at IDO Events in her last her as a student of communications management. From the outset of her studies, she was drawn to the event industry, captivated by the allure of wedding fashion and the art of crafting unforgettable moments. Her dream of becoming a wedding planner is now a reality as she fulfills that passion with IDO Events. Winona brings a high level of precision and organization to planning and organizing, where no checklist is too long or cost estimate too complex for her. A natural strategist, effortlessly she puts the perfect finishing touches on any project.
Denise
Wedding & Event planner
Motivated by a yearning to elevate aesthetics to a more prominent position in the world, Denise honed her skills as a stylist in both the fashion and interior design industries after graduating with a degree in fashion design, marketing, and management. In addition to developing innovative styling concepts, she orchestrated numerous national and international photoshoots. It was during her involvement in decorating a friend's wedding that Denise's passion for event planning was ignited, compelling her to work with IDO Events. In addition to the creative aspect, her strength lies in planning down to the finest details. She gets excited when she can create and build something, loves celebrating love, and takes immense joy in forming connections.
the meaning behind ido
Ideology of the Optimists:
We believe that the pillars of our work are based on respect, passion, commitment, and conscious approach.
Respect: Treat everyone politely and with respect.
Passion: We can only be successful in what we do with wholehearted dedication and joy.
Commitment: We are partners in crime, not just service providers.
Conscious Management: A continuously meaningful approach for sustainable development.
At IDO Events, we want to start and inspire reflection, because if we start smalls individuals (I DO!), it can grow into something big together - a WE DO!